Sara provides marketing support for hotels, tourist destinations, restaurants of all sizes, and online retailers. With an eye for seeing things from a guest perspective and working with influencers to showcase a true experience that sells itself, Sara has a way of creating an online presence with text, graphics and photos that engage a client’s audience to want more.
Uncommonmama is a personal perspective and outlet to express her own creativity and perspective on personal experiences, including raising a son with sometimes uncommon parenting practices, as well as finding adventure and seeking out travel.
Sara grew up in New England in the hospitality business. From a very young age, she was plating meals from a step stool for a 200 guest wedding for the reward of a piece of wedding cake. Her family lived in a 19 room country inn and chores including checking in guests, cleaning guest bedrooms and putting out breakfast for the guests. After college, she worked at Walt Disney World and got a taste for working with one of the biggest hospitality companies in the world. She got the travel bug and began a career working in hospitality destinations including Mount Snow Ski Resort in Vermont and Aspen Ski Company in Colorado before she served in the U.S. Peace Corps in a remote village on the island of Samoa in the South Pacific. This is where she started her first blog.
When Sara left Samoa, she forged a successful career as a modern marketer coupling her internet marketing acumen, a University of Massachusetts Business Degree and the operations experience learned from her pre-Peace Corps hospitality management career. She was a keen early adopter of social and email marketing and had significant successes for clients, both for-profit and non-profit. Her event management prowess yielded many organizations best-ever results and set standards for future events. Sara delivers creativity and resourcefulness with a fresh, engaging and innovative approach to what would otherwise be common.
Sara is an outstanding organizer, and highly efficient and energetic multitasker who manages to simultaneously juggle a million projects without ever dropping the ball. Working with her on numerous projects has been a pleasure as she is a true professional who not only manages to deliver on complex tasks but does so with a smile!
In addition to maintaining social media and marketing campaigns for clients, Sara unplugs for family. Her interests include cooking, entertaining, yoga practice, and raising a son who loves to travel as much as she and her husband Ethan do.
Sara was a pleasure to work with as she was accessible, listened to the needs of the project and offered many creative ways of exceeding the expectations of the project.